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Princesses and Superheroes Rule the Day for Halloween

Though some may consider Friday the 13th the spookiest day of the year, for us it’s just another reason to start counting down the days until the 31st of October. Between cuties in costumes, glowing Jack-O-Lanterns and sweets galore, we couldn’t be more excited to get in the Halloween spirit.


And with the school year well on its way, we’re guessing you’ve got a little one who’s eagerly plotting their trick-or-treat attire. With that in mind, we thought we’d share some of our top selling styles for infants and kids for a little inspiration.

Princess and superhero costumes ranked first among our candy-seeking kiddos. After all, what’s not to love about shimmering crowns and wind-swept capes? Here’s the breakdown on this year’s most sought-after characters:


Still riding a wave of fame after the release of Disney’s 2012 film Tangled, Rapunzel came in first as the fairy tale favorite for princess costumes. Trailing closely behind her long locks were Belle from Beauty and the Best, Jasmine from Aladdin, Aurora from Sleeping Beauty and Ariel from the Little Mermaid.



Spiderman swept onto the scene as the top choice for super-hero costumes, while Iron Man, Wonder Woman, Batman and Cat Woman were also popular picks.


Doctors, witches and pirates are traditional favorites, and among our miniature movie-goers, Monsters Inc. and Toy Story costumes stole the spotlight as our top movie-based costumes.


Parents just couldn’t resist our cupcake costume for their tiny trick-or-treaters. And if dessert-themed costumes aren’t quite your style, the Incredible Hulk and rhinoceros came charging in at second and third for top selling infant costumes.


We can’t wait to see what kind of costumes you and your kids come up with this year! Remember, the last day to buy costumes on the site is September 30, so don’t miss out! Ready to start shopping? There’s plenty to choose from in our Friday the 13th event.

Yesterday, zulily went full spooky! We invited the little ones from Solid Ground—a great community oriented organization dedicated to reducing poverty—and challenged each department to decorate their space to the nines-and they delivered! Our trick-or-treating guests found their way through Marketing’s haunted trail to Photo Editing’s cotton-candy filled carnival. Copy channeled their inner-wizard with an ode to Harry’s Hogwarts castle and Tech came to play with some ghoulish games. We’re waiting on the final tally from the kids to find out who will take home the “Golden Goblin” for spookiest department. One thing we can say for sure is that this year’s zulily Halloween celebrations were spooktacular fun!

As an extra treat for fans, check out the costume creativity zulily employees showed in these awesome snaps our photo team took yesterday. Enjoy!

the newbie: Halloween!

By Melissa Walker, who can also be found blogging at melissacwalker.com

I know that, at 15 months, June is too young to remember this Halloween. But still, how can we resist dressing her up and taking her door to door?

My husband is getting out of work early on Wednesday, we’re bundling up our baby girl in a strawberry outfit that’s cozy and cute, and we’re collecting candy! (Whether June gets to eat any of it remains to be seen.)

This year, I think we’ll just do some trick-or-treating on our block, but I’d really like to make our family holiday celebrations special starting next year. My mom used to peel grapes so they felt like eyeballs in the dark. And cold cooked spaghetti sure can pass as a bowl of brains when you’re young and impressionable!

Happy Halloween!

Please share: Do you guys have any Halloween traditions that you do with your children? Does your neighborhood have an event? Also: What are your little ones dressing up as this year?