Zulily & Habitat For Humanity: Home Is Where The Heart Is
It’s true what they say: Home is where the heart is. Which is why Zulily® is proud to enable shoppers to make a difference through their holiday shopping in support of the global nonprofit housing organization Habitat for Humanity International. As a champion for millions of moms – heroes of their homes – throughout the month of October, Zulily will donate 1% of all in-app Home category sales to Habitat to help families achieve the stability and independence that comes with an affordable place to call home.
There are 43.5 million moms in the U.S., many of whom are more focused than ever on doing good for their families as conscious consumerism continues to grow. At the top of that list is keeping kids back in school safely and making up for lost learning time – and lost everything time. Moms are focused on preserving the together time they found during the pandemic, while eager to return to a more “normal” routine for themselves and their families.
Now, Zulily is making it easy for moms to make a difference, because moms in 2021 are working harder than ever to make a difference for their families, while still caring about the world that her kids are growing up in. Eighty percent (80%) of moms think that by making small changes in their purchasing habits, they can have a positive impact on both their community and environment.
Over 70% of moms who define themselves as “planners” report that they shop for their loved ones as early as possible to ensure they can reach out in time for the holidays yet stay within budget. This October, their purchases will touch hearts and homes. From October 1, 2021 through October 31, 2021, by downloading and shopping on the Zulily mobile app, any items purchased from the Home category will trigger a donation of 1% to Habitat for Humanity.
This October, we invite you to join us as we contribute 1% of all in-app home good sales to Habitat for Humanity. Together, we can build a stronger community.